The Strag-gruppen is one of Norway's leading importers of beer, wine and spirits with the aim to sell "Products for the good life."
The Strag-gruppen was founded in 1991 by Arve Røys Stranden. His dream was to employ innovation, competitiveness, skill and productivity to offer the Norwegian market attractive products under competitive terms. Today, it is his wife and former CFO, Rimma Røys Stranden, who expertly runs the firm; but the vision remains the same. The Strag-gruppen's emphasis on quality at all levels has made us one of the leading importers of beers, wines and spirits; which we will continue to be!
The Strag-gruppen consists of four Norwegian subsidiaries: Strag AS, Gavin AS, Degel AS, and Rimedia AS as well company in Sweden, Stragas AB. Stragas AB has existed on market of Sweden since 2008 with the aim to gradually build wine, beer and liquor portfolio.
Ever since 1991, the Stranden family has been the driving force behind, and the principal owner of Strag group AS. From December 2012, it owns 100 % of the company's shares. As of today, the Strag-gruppen has 9 employees. All of them have varied backgrounds, which helps to make the team dynamic, creative and very efficient.
The Strag-gruppen will continue to provide what we all need - a good toast!